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Communications Marketing Manager w demand generation exp.

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Feb 05, 2018

Austin, TX

Freelance

Agent: Renee D.

Job #: 128359

Salary: DOE

Job Description

We are working with a client that genuinely believes that to gain customers, you need their trust and it all stems from understanding brand.  We’re looking for a Demand Generation Specialist/Manager to help us create and nurture relationships with potential and existing clients. You’ll craft compelling content and deliver engaging campaigns to entice prospects to get to know us (and ultimately become clients) and to nurture the clients we have. You’ll do all of this among a dynamic, focused team in a high-energy environment.

Client Description:

Responsibilities:

  • Implement Hubspot automation software
  • Create demand gen strategy and plan
  • Come up with creative ideas for design, layout, and audience segmentation
  • Research and apply demand gen best practices
  • Learn and apply the Sol Marketing brand, personality, and tone
  • Copyedit for grammar, structure, and flow
  • Master marketing automation software (Hubspot experience is a huge plus)
  • Perform A/B and multivariate testing
  • Track and report results
  • Thrive in a fast-paced environment

Requirements:

Your skills:

  • 7-10 years of marketing communications or digital marketing under your belt and/or a degree in marketing communication, advertising, or related fields is a must
  • Advanced knowledge in marketing automation and content marketing processes: campaign creation, lead management, and online marketing
  • Experience with marketing automation systems (Hubspot knowledge a plus)
  • Demonstrable expertise in executing integrated marketing programs
  • Outstanding verbal and written communication skills — with a mastery of copywriting basics and grammatical principals and an editor’s eagle eye
  • Excruciatingly detail-oriented
  • Out-of-this-world project management skills with the ability to multi-task and complete projects flawlessly under tight project deadlines
  • Agility is key: you think on your feet
  • Analytical: you love dabbling in data, metrics, and number crunching 
  • Experience working in collaboration, project management (Basecamp), and workflow management (ProofHQ) tools
  • Proficiency in Microsoft Word, Excel, and PowerPoint

Want more details about this and other Austin, TX opportunities? Meet Renee Diaz!

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